What Business Are You In?

Where does a discussion begin from a strategic standpoint?  Similar to the old illustration of the man who climbed the ladder of "success" only to realize that the ladder was leaning against the wrong wall…launching a discussion about strategy without

Business is Personal

If you’re like me, when you hear that line you think of the scene in the Godfather III when Michael Corleone is told, "It’s not personal, it’s only business."  I don’t know about you…but I don’t remember that working out

Seth Godin on Meatball Sundae

If you haven’t checked out Seth Godin’s latest interview on his newest book/idea, Meatball Sundae: Is Your Marketing out of Sync?, you can listen in right here.  Basic idea?  Commodities (necessary products) are everywhere.  Meatballs are commodities.  When you try

Total Ownership Experience

What are you aware of in the experience of your customers?  There’s a concept in Peter Sheahan’s Flip that’s really got potential…don’t think it’s 100% accurate…but with a little tweaking it could be very helpful.  It’s referred to as the