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	<title>Comments on: Satisfaction Guaranteed</title>
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	<link>http://www.strategycentral.org/2008/04/satisfaction-guaranteed.html</link>
	<description>Where Strategy and Purpose Collide</description>
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		<title>By: Mark Howell</title>
		<link>http://www.strategycentral.org/2008/04/satisfaction-guaranteed.html/comment-page-1#comment-109</link>
		<dc:creator>Mark Howell</dc:creator>
		<pubDate>Sun, 27 Apr 2008 22:57:56 +0000</pubDate>
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		<description>Steve, that is really helpful to have someone come on and talk about a real life example of the concept! I&#039;m going to take a step in this direction. It must be a great feeling to have this working for you!
mark
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		<content:encoded><![CDATA[<p>Steve, that is really helpful to have someone come on and talk about a real life example of the concept! I&#8217;m going to take a step in this direction. It must be a great feeling to have this working for you!<br />
mark</p>
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		<title>By: Steve Roesler</title>
		<link>http://www.strategycentral.org/2008/04/satisfaction-guaranteed.html/comment-page-1#comment-108</link>
		<dc:creator>Steve Roesler</dc:creator>
		<pubDate>Sun, 27 Apr 2008 03:25:14 +0000</pubDate>
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		<description>Hi, Mark,
Have been super-busy with client work and haven&#039;t visited Davids&#039; blog this week (very unusual). And still haven&#039;t checked out the post.
But here&#039;s the thing: For 20 years, we have included a &quot;satisfaction guaranteed&quot; line in our contracts. Once the desired results are agreed, we only ask that we be given a chance to rectify a situation that isn&#039;t going according to the contract.  If we aren&#039;t able to shift gears, we return the payments to-date. Period.
We have never had to return a payment in 20 years.
Why not? Because we know we&#039;re accountable and have made a promise with a serious consequence if unkept.
Why not guarantee satisfaction??!!
BTW: All contracts include what is required on the client side to generate the results, too.
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		<content:encoded><![CDATA[<p>Hi, Mark,<br />
Have been super-busy with client work and haven&#8217;t visited Davids&#8217; blog this week (very unusual). And still haven&#8217;t checked out the post.<br />
But here&#8217;s the thing: For 20 years, we have included a &#8220;satisfaction guaranteed&#8221; line in our contracts. Once the desired results are agreed, we only ask that we be given a chance to rectify a situation that isn&#8217;t going according to the contract.  If we aren&#8217;t able to shift gears, we return the payments to-date. Period.<br />
We have never had to return a payment in 20 years.<br />
Why not? Because we know we&#8217;re accountable and have made a promise with a serious consequence if unkept.<br />
Why not guarantee satisfaction??!!<br />
BTW: All contracts include what is required on the client side to generate the results, too.</p>
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