http://www.strategycentral.org/2008/07/why-do-you-buy-what-we-sell-or-make.html Where Strategy and Purpose Collide Sat, 13 Aug 2011 19:07:32 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.strategycentral.org/2008/07/why-do-you-buy-what-we-sell-or-make.html/comment-page-1#comment-71 Mike Wagner Fri, 01 Aug 2008 14:34:20 +0000 http://www.gettingtothere.com/strategycentral/2008/07/why-do-you-buy-what-we-sell-or-make.html#comment-71 Mark, Have you come across "BUYING IN: The Secret Dialogue Between What We Buy and Who We Are", by Rob Walker. I'm about 50 pages from finishing it and it has stirred a lot of thoughts. You might find it helpful. Good post...always good to get a Drucker wisdom. Keep creating...a brand worth raving about, Mike Mark,
Have you come across “BUYING IN: The Secret Dialogue Between What We Buy and Who We Are”, by Rob Walker.
I’m about 50 pages from finishing it and it has stirred a lot of thoughts.
You might find it helpful.
Good post…always good to get a Drucker wisdom.
Keep creating…a brand worth raving about,
Mike

]]>