How hard are you working to develop cool and memorable experiences for your customers? Are you intentionally building experience, or is it an accident when it happens? I like the way Ideo’s Tom Kelley talks about the idea of crafting
IDEO is one of the most innovative companies in the world. In a Fast Company classic Tom Kelley talks about the IDEO rules of brainstorming. Sharpen the Focus: Start the brainstorming process by clearly articulating a customer need. Write playful
Anybody planning on catching Innovation3? Be sure and let me know you're going to be there. Always good to get time to connect!
How many times have you recognized a less-than-desirable customer experience, brainstormed what the experience should be like, and challenged your team to deliver that experience…only to have nothing change? Frustrating…isn’t it? Maybe it shouldn’t be. Maybe that is the outcome
Model #1: Advertise. Promote. Charge for everything. Model #2: Give away value. Build relationships. Develop a tribe of 1,000 devoted fans. Which model do you have working? Love the way that Steve Fee is thinking:
If you haven't added Andy Stanley's Leadership Podcast to your development program you are missing a great resource. To date he's covered: Assumptions Mutual Submission Trust vs. Suspicion High Performance Teams Systems These short podcasts (25 to 30 minutes) are
Take time today to put yourself into the scene that day on the steps of the Lincoln Memorial. Look out on the crowd. Experience the moment.
When it comes to the stuff that fires the imagination…there’s almost no one else like Tom Peters. He’s got a great free resource out: Innovation 121 In light of the upcoming Innovation3 Gathering, I thought I’d link to it. Definitely looking
“Without a vision, the crisis chooses us. But with a vision, we choose the ‘crisis.’” Will Mancini Great post on the topic by Will Mancini over at Clarity Evangelist. Check it out.
5:00 p.m. Still 63°F out here on the patio. Listening to a little 24 Nights by Eric Clapton. Great live performance from London’s Albert Hall. Very, very good. Tonight? Fajitas! Definitely a day for it. Warm enough to be out