One of the most influential books I read this year (2007) was Peak: How Great Companies Get Their Mojo from Maslow. Really a great book with lots to think about in the area of exceeding your customer’s expectations. One of
Ever checked out The Lexus Covenant? What a commitment! No compromise. Lexis "will win the race because Lexus will do it right from the start." It goes on to say that Lexus "will treat each customer as we would a
If you’re around me any time at all you’ll probably hear me say that there’s an upside and a downside to everything. It’s somewhat related to the idea that there is no problem-free solution to anything. That being said, we’ve
Looking for a good book to start the new year with? Strategy and the Fat Smoker by David Maister will be out in January and it looks great. I’m only about 35 pages in and already several really good sections.
The picture says it all: USC Trojans in the Rose Bowl!
Got BHAG? If you’ve been awake in the last decade or so you’ve heard all about BHAGs. Probably even set your own (or had them set for you!). Jim Collins and Jerry Porras popularized the concept in Built to Last.
What do you do when you’re stuck? You know, when no matter how hard you try you just can’t make it work. And it seems like there’s really no way the things going to work. Alan Kay said that "perspective
Is what you do designed to reach the masses? Or a carefully selected niche? Are you attempting to be all things to all people? Or have you chosen a target and then designed what to do to reach that target?
Wondering what has your change initiative stalled? It could be one of the three killers of continuous self-renewal. Take a look at this deadly lineup: The first is the tendency of management teams to deny or ignore the need for
You’re getting ready to launch a new program or initiative. You’ve brainstormed the creative elements. You’ve put together the team that will run it. You’ve even begun to develop the marketing concept (you may not call it the "marketing concept,"