Strategy is Destiny?

How hard have you worked to develop your strategy?  Did you simply listen carefully at a conference and borrow someone else’s?  Maybe you worked hard to come up with your own take.  Maybe you’re in the camp that has pulled

Defying Expectations

What are you trying to do?  Are you really trying to do something beyond the expected?  Or is it enough just to be on par with the norm?  Hopefully not.  Hopefully what we’re all trying to do is so surprise