Sometimes you can tell from the name of something what it’s all about. I think you can tell from the name of StrategyCentral that I think having a strategy, thinking strategically, and action strategically are all pretty central to effectiveness.
And yet, it’s not enough to have a strategy…even a beautifully worked out one. Acting on it…that is the key. So I love this Tom Peters quote:
I … do not denigrate the usefulness of a thoughtful strategy. It’s just that it is … Crystal Clear (to me!) that strategy is in fact unequivocally subordinate to Execution Excellence/Execution Mania/Bias for Action.
Yep. That pretty well sums it up. You can have the best strategy, you can even frame it and put it up on the wall, but if you’re not executing…it’s just artwork.
By the way, I’m subscribed to Tom Peters’ daily quote by email. You can get it on it right here.