The Strategy Paradox

If you’re a regular here at StrategyCentral, you’ve already devoured Good to Great, built on the premise that if we compare two sets of companies, one with great results (or breakout results) with another set that has less than fantastic

The Origin of Brands

Picked up The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands by Al and Laura Ries.  Interesting the questions the book provokes and the applications that emerge.  The central idea is that there is almost no


Picked up Know-How: The 8 Skills That Separate People Who Perform from Those Who Don’t, the new book by Ram Charan, coauthor of Execution: The Discipline of Getting Things Done.  The question I had when I first took a look

The Knowing-Doing Gap

Just picked up The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action by Jeffrey Pfeffer and Bob Sutton.  The key idea?  So often we know what to do…and we just don’t do it.  After observing the behavior of so