They say a picture is worth a thousand words. As true as that is…and it is true…sometimes a well crafted image is pretty powerful too. Check out this line from Hugh over at Gapingvoid:
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Speaking of Seth Godin, you can listen in to the interview over at Catalyst right here. Great interview. Chris Anderson (The Long Tail) is out with a free preview of his next book on the concept of certain kinds of things "wanting to be free." You can read his article right here. I referred to the idea previously in Uncopyable Values, and this is a really important concept to understand. Basic idea? In the [...] Branding. Got it down? Know what you’re talking about? Maybe you’ve worked through a branding process with your organization. Maybe you know you need to but haven’t gotten around to it. Branding’s big. But is it always going to stay big the way it is right now? Read an interesting article by Umair Haque over at Harvard [...] If you’re up on who’s doing cool things, you already know about Seth Godin and Tim Sanders. Two of my favorite bloggers and authors. Part of Seth’s sort’ve book tour for his new book, Meatball Sundae: Is Your Marketing out of Sync?, has been a series of audio interviews with panels of well-known writers and [...] Think you know how trends spread? One of the most influential books over the last few years has been Malcolm Gladwell’s The Tipping Point. Very interesting stuff. Based on the idea that trends are launched by a very few influential people referred to in the book as mavens, The Tipping Point has had an impact on [...] If you haven’t checked out Seth Godin’s latest interview on his newest book/idea, Meatball Sundae: Is Your Marketing out of Sync?, you can listen in right here. Basic idea? Commodities (necessary products) are everywhere. Meatballs are commodities. When you try to put the new marketing on top of a meatball…well, it’s like putting the sundae [...] Christmas Eve. All is calm, all is bright. 2007′s version is a good one. Hope your’s is as well. Tripped across this over at Valeria’s. Very interesting to see it unfold. Is your business geared towards today’s realities? Maybe I need to debug a couple things. First of all, we ALL are in a business of some kind. It may not be "for-profit". You may not think of it as a business. But, as Peter Drucker said, "What business are you in?" and "How’s business?" are [...] Here’s a test of your analytical ability. And don’t worry…I’m just as much in this as you. We all are. Here’s the test: If you were walking through a subway tunnel, about to board your train, would you stop to listen to an violinist playing a beautiful song? Or would you just walk on by [...] |
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