Reorienting Strategic Focus

What will it take to begin to really have an impact, to move from just "benchmarking competitors" to actually redefining the focus?  I love this line from Blue Ocean Strategy: "To fundamentally shift (the effectiveness of your organization) you must

Clearing Yahoo’s Clutter

When people come to your website what do they see?  Can they understand what you’re about in a glance?  Does the clutter say, "We’re not really sure what is important…so we’re highlighting EVERYTHING!"  Think Yahoo.  Can you tell what that’s

Intentional Focus

Are you intentional in your efforts?  Do your programs and events make sense in light of what you’re really trying to do?  If you were to carefully describe who you’re trying to reach (win over, communicate with, etc.) would we