Whether you are a speaker or a writer you will benefit from The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience by Carmine Gallo. I’m constantly looking for ways to add a little extra snap to what I’m doing. 42 pages into this one has already convinced me that these secrets will make an immediate difference.
A quick google of “Steve Jobs presentations” finds almost 2 million results. Why? Because his presentation style is widely regarded as crazily engaging. Gallo’s work reveals the working parts of Jobs’ presentation work. In The Presentation Secrets of Steve Jobs you’ll learn how to:
- create an inspiring brand story
- answer the one question that matters most
- paint a specific, memorable and consistent vision
- deliver unforgettable moments
I tripped across the book when I saw this short video interview with Carmine Gallo, “a presentation, media-training, and communication-skills coach for many of the world’s most admired brands.” If you long to communicate more effectively, this video will really whet your appetite .
Looking for ways to take your presentation skills to a next level? I highly recommend The Presentation Secrets of Steve Jobs. One word of caution? Martin Lindstrom was right. “If you pick up this book, your presentations will never be the same again.”