We’re on the hunt to change the way our campus feels. New signage. New colors. Attention to landscaping details. Developing a parking team and really ramping up the way our greeters interact with our guests. All good. And yet, there is soooo much more that we could be doing. That we need to do.
Tripped across these two great posts from Kem Meyer on Less Clutter & Noise. First, Mickey’s Ten Commandments on Disney’s guest-centric effort. Then, How Far Would You Go to See Through the Eyes of Your Guests, again, focusing on Disney’s effort to understand the worldview of their guests. Both posts are just great, very helpful.