How committed are you to taking the necessary steps that will allow your organization to really succeed at its mission?  Are you totally committed?  Are you 75% in the game?  50%?  Or do you just say the right things, ready to trash the concept at a moment’s notice when there is pushback?

I love the central promise that Best Cellars makes:  "We’ve tried to remove any obstacles between you and your enjoyment of wine."  That is a very strong statement!  What if we had that level of commitment to the mission we’re on?  Think it would make it easier (or harder) to reach our goals?

Out. 

Removing Any Obstacles
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