Tripped across a fantastic new resource over on ChangeThisThe Secrets of Market-Driven Leaders, an e-book by Craig Stull, Phil Myers, David Meerman Scott.  I can see that this is going to be the source of some great conversations.  You can download it for free right here.  This is good stuff.  You won’t want to enter the next few discussions unarmed.

The Secrets of Market-Driven Leaders
  • Hey there Mark,
    Thanks for mentioning the “Secrets” ebook. How are things with you.
    David